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Our Team

Sara Harberson

Sara Harberson

Founder

Sara is the founder of Application Nation™, a private college counseling community that provides personalized advice to college applicants and their families. Sara's first book, SOUNDBITE: The Admissions Secret that Gets You Into College and Beyond, was published by Hachette Book Group in April, 2021. She is the former associate dean of admissions at the University of Pennsylvania, the former dean of admissions and financial aid at Franklin & Marshall College, and the former Director of College Counseling at the Baldwin School. Sara holds a master's degree from the University of Pennsylvania and a bachelor's degree from Hamilton College. Sara’s philosophy is that every kid applying to college deserves the best advice. She lives in Lancaster, Pennsylvania with her husband, Justin, their three children, Sophie, Max, and Dotsie Bea, and poodle, Lilly.

Sarah Massari

Sarah Massari

Managing Director

Sarah met Sara Harberson when they worked in the Admissions Office at the University of Pennsylvania together and it was “best friends” at first sight. After Sarah’s time at Penn, she went into consulting for the human resources company HayGroup, focusing on the pharmaceutical industry and succession planning. As Sarah’s family expanded, she left consulting and shifted to volunteering at her children’s schools (and still does to this day). Sarah holds a bachelor’s degree in history and a master’s degree in human behavior & psychology from the University of Pennsylvania. Sarah has been working with Sara Harberson since Application Nation’s inception in 2018, this time as a partner, an advisor, and, above all, a friend. She lives outside of Philadelphia with her husband, three kids, and a beloved Boston Terrier.

Lauren Miller

Lauren Miller

Director of Marketing

Lauren is a digital marketing specialist with over ten years of experience. She specializes in inbound marketing, graphic design, copywriting, and brand building. Lauren has worked with a variety of clients and industries as a marketing agency account manager, and as a coordinator in non-profit marketing and communications. She holds a master of fine arts degree from Brandeis University and a bachelor’s degree from Franklin & Marshall College. Lauren has been partnering with Sara Harberson since 2015, and loves spreading the word about Sara's unparalleled expertise and the life-changing community that is Application Nation. She lives in Connecticut with her husband and two daughters.

Genevieve Munson

Genevieve Munson

Director of College Counseling & Research

Genevieve is an educator and college counselor who has worked for almost two decades in secondary education as a teacher and advisor and later as an academic dean and college counselor. She holds a master’s degree from Middlebury College’s Bread Loaf School of English and a bachelor’s degree from Smith College. She was also Klingenstein Fellow at Columbia University’s Teachers College. At Sara Harberson, she is a data enthusiast and researcher who loves to help students find what they need to make informed decisions about college and their futures. She lives in Lancaster, Pennsylvania with her husband, two sons, and two dogs.